Wednesday, April 22, 2009

TOUR STOP #1MOLLUSK SURF BOOK RELEASE * WRITE UP+ PHOTOS+


she is stoked!

signing.

Buns mgee, sody, burky, Breafce, and Spooky.

soderquist magical surfboard sculpture with prints from the book.

view from above

redwood display built from soderquist family ranch. displaying photos and memorabilia from the road.

eric with grandparents outside mollusk//

Vibrantly stylish surfboards, beards, flannels, and art of all shapes and sizes were on hand for stop #1 of the CA. Book tour, which went down at Mollusk Surf Shop in San Francisco CA.

Over 60 people showed up and supported their local surf shop. The first customers of the event were Eric's proud Grandparents, who walked away with a handful of books and smiles.

Eric Soderquist's art and Chris Burkard's photos were featured throughout the shop, as well as their new book "The California Surf Project," published by Chronicle books.
This was Chronicle books release party for the book, and they were proud to have it in ther hometown of San Francisco, CA. Mollusk was the perfect fit for the books first event, the free flowing vibe of the city meets cruise control on a surfboard.

At one point in the evening, everyone was completely immersed in the book, handfuls of people huddled silently, reading their new found stoke.

www.thebookprojectCA.com

Stay tuned to hurley.com for all of the tour stops, and blogs for the CA. Surf Project.


-By Zach Hartley

3 comments:

  1. that redwood art display case is ridiculous--easily the coolest thing i've seen in a while. pounds~

    -jeff in nyc

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  3. Its great to see that every thing here is getting more lively...
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    Andrew
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