Wednesday, April 29, 2009

TOUR STOP #3 & 4 MOONDOGGIES & STOKE FEST



















CHRONICLE BOOKS AND HURLEY PRESENT- “THE CALIFORNIA SURF PROJECT” BOOK TOUR 2009.  STOPS 4 & 5 SAN LUIS OBISPO, CA- MOONDOGGIES BEACH CLUB & SURFRIDER FOUNDATION’S “STOKEFEST.”

 

 

 

The birthplace of The California Surf Project welcomed Chris and Eric home with a very warm welcome at Moondoggies Beach Club in San Luis Obispo CA.  This highly anticipated event featured, art, photos, a movie, and sculptures from the journey, as well as catering from “Hoagies,” and music by the “Wadsworth Bluff Rats”(featured in the books DVD).  The San Luis Obispo venue was the biggest event yet, bringing out the counties finest- families, friends, and local heroes were all in attendance.

 

The tour continued on the following evening with Surfrider Foundation’s 2nd annual “Stokefest” held at The Old Vienna in Shell Beach, CA.  The event was a mix of environmental activism, local music, surf craft, and art.  This was once again a sold out venue for The California Surf Project, and as the name of the event implied, a real stokefest!

 

-Zach Hartley

 

Stay tuned to www.hurley.com and www.thebookprojectCA.com for all dates and venues.  The next event is May 1st in Santa Barbara, “The Beach House.”  5-7PM.

Hope to see you there!

 

  

TOUR STOP #2 SANTA CRUZ















CHRONICLE BOOKS AND HURLEY PRESENT- “THE CALIFORNIA SURF PROJECT” BOOK TOUR 2009.  STOPS 2 & 3, CAPITOLA BOOK CAFÉ & PACIFIC WAVE SURF SHOP.  SANTA CRUZ, CA.

 

 

Stop number two and three went down this past week in Santa Cruz, CA.  Capitola Book Café was our first stop of the two.  Their tranquil yet cozy surroundings had people milling about the room, taking in art, photos, and The California Surf Project.  Capitola’s East side following greeted our tour with open arms.  Some of the local faces on hand included, Dave “Nelly” Nelson, Bud Frietas, Jesse Colombo, Tony and Tosha Dandrea, up and coming photographer Nikki Brooks, Brian Spaulding, and John Thomas to name a few.  Capitola Book Café’s mellow vibe made for a great evening of fun, new friends, and a great start to the Santa Cruz leg of the tour.

 

Next stop was at Pacific Wave Surf Shop on Santa Cruz’s Westside.  The event went off! DJ Omar Etchevary’s beats filled the room as guests poured in to experience The California Surf Project.  The Westside book release brought an eclectic mix of local individuals from filmmaker/artist Thomas Campbell, to surfing legend Adam Replogle.  Additional faces like Homer Henard, Matt Myers, Jesse Colombo, and the local crew from Pacific Wave Surf Shop were all there to show their support and share in the festivities. 

 

Both stops on the Santa Cruz book tour sold out of books by night’s end.  Buyers not only took home their signed copies but a new found enthusiasm to explore their own backyards.  A huge thanks goes out to the Capitola Book Café’s management and the crew at Pacific Wave for all of their help and support.

 

Stay tuned to www.hurley.com and www.thebookprojectCA.com for all of the tour’s dates and venues.  Hope to see you at one of our next stops!!

 

-Zach Hartley        

Wednesday, April 22, 2009

TOUR STOP #1MOLLUSK SURF BOOK RELEASE * WRITE UP+ PHOTOS+


she is stoked!

signing.

Buns mgee, sody, burky, Breafce, and Spooky.

soderquist magical surfboard sculpture with prints from the book.

view from above

redwood display built from soderquist family ranch. displaying photos and memorabilia from the road.

eric with grandparents outside mollusk//

Vibrantly stylish surfboards, beards, flannels, and art of all shapes and sizes were on hand for stop #1 of the CA. Book tour, which went down at Mollusk Surf Shop in San Francisco CA.

Over 60 people showed up and supported their local surf shop. The first customers of the event were Eric's proud Grandparents, who walked away with a handful of books and smiles.

Eric Soderquist's art and Chris Burkard's photos were featured throughout the shop, as well as their new book "The California Surf Project," published by Chronicle books.
This was Chronicle books release party for the book, and they were proud to have it in ther hometown of San Francisco, CA. Mollusk was the perfect fit for the books first event, the free flowing vibe of the city meets cruise control on a surfboard.

At one point in the evening, everyone was completely immersed in the book, handfuls of people huddled silently, reading their new found stoke.

www.thebookprojectCA.com

Stay tuned to hurley.com for all of the tour stops, and blogs for the CA. Surf Project.


-By Zach Hartley

Tuesday, April 21, 2009

TOUR DATES




CALIFORNIA SURF PROJECT/TOUR VENUES, DATES

NORTHERN CA-CENTRAL CA.
APRIL 18TH- MOLLUSK, SAN FRANCISCO. CHRONICLE BOOKS RELEASE PARTY. 7-9PM
APRIL 22ND- CAPITOLA BOOK STORE, CAPITOLA 7:30PM
APRIL 23RD- PACIFIC WAVE SURF SHOP, SANTA CRUZ. 6-8PM
APRIL 24TH- MOONDOGGIES BEACH CLUB, SAN LUIS OBISPO. 7-10PM
APRIL 25TH- “STOKEFEST” SURFRIDER FOUNDATION EVENT, SHELL BEACH. 6-10PM

SANTA BARBARA-LOS ANGELES
MAY 1ST- THE BEACH HOUSE, SANTA BARBARA. 5-7PM
MAY 5TH- SPYDER SURF SHOP, HERMOSA BEACH. 1-4PM
MAY 6th- CLOUT RIDESHOP, MALIBU. 5-7PM

ORANGE COUNTY-SAN DIEGO
MAY 7TH- HURLEY HEADQUARTERS, COSTA MESA 6-9PM
MAY 8TH- SOUTH COAST WINDANSEA, PACIFIC BEACH, SAN DIEGO. 5-7PM
MAY 9TH- PATAGONIA, CARDIFF 2-5PM

Friday, April 17, 2009

FUEL TV INTERVIEW



Check out our interview on FUEL TV.com

http://www.fuel.tv/PoolSnob/blogs/view/6388?item=43628&type=Blog

Thursday, April 16, 2009

CA BOOK PROJECT :TOUR DATES


Here is a list of the CA Surf Project Tour Dates for April & May 2009.


CALIFORNIA SURF PROJECT/TOUR VENUES, DATES

NORTHERN CA-CENTRAL CA.
APRIL 18THMOLLUSKSAN FRANCISCO.  CHRONICLE BOOKS RELEASE PARTY. 7-9PM
APRIL 22ND
- CAPITOLA BOOK STORE, CAPITOLA 6-8PM
APRIL 23RD
- PACIFIC WAVE SURF SHOP, SANTA CRUZ. 7-10PM 
APRIL 24TH- MOONDOGGIES BEACH CLUB, SAN LUIS OBISPO. 7-10PM
APRIL 25TH
- “STOKEFEST” SURFRIDER FOUNDATION EVENT, SHELL BEACH. 6-10PMd

SANTA BARBARA-LOS ANGELES
MAY 1ST- THE BEACH HOUSESANTA BARBARA. TBA
MAY 5TH- SPYDER SURF SHOP, HERMOSA BEACH. 1-4PM
MAY 6th
- CLOUT RIDESHOP, MALIBU. 5-7PM

ORANGE COUNTY-SAN DIEGO
MAY 8TH- SOUTH COAST WINDANSEA, PACIFIC BEACH, SAN DIEGO5-7PM
MAY 9TH
- PATAGONIA, CARDIFF 2-5PM


Please come and join us for good times.

Friday, April 10, 2009

PRE-ORDER on AMAZON.COM


The book can be pre-ordered from amazon.com for a special low price of $23- Get then while they last.


link here:


http://www.amazon.com/California-Surf-Project-Chronicle-Books/dp/0811862828

Join Us on Facebook!

Check out the Facebook and Myspace page for; The Calfornia Surf Project.

BE OUR FRIEND!

links here:


http://www.myspace.com/californiasurfproject

http://www.facebook.com/pages/The-California-Surf-Project/65479315996

looking forward to seeing you at the book release parties!